A selling plan that starts with your home.

The decisions we will work through

Before the listing goes live

We'll agree on the presentation and marketing plan for your home, including photography, listing information and the way the property will be introduced to buyers. I'll explain the proposed services and terms so you know what is included.

Good preparation can be as simple as making rooms easier to use and answering obvious questions about the property. Larger work needs a separate discussion about cost, timing and likely value to a buyer.

Offers are more than a price.

We'll compare the terms as well as the headline number: financing, contingencies, timing and other conditions that affect the transaction. I can explain the real estate choices and coordinate with your attorney on contract questions.

Once a contract is in place, we'll keep track of the remaining steps, respond to issues and work toward the agreed closing. No sale price or timeline is guaranteed.

What to bring to our first conversation

• Your preferred timing and any move-related constraints.
• A list of improvements, approximate dates and useful records.
• Known property issues or work you are considering.
• Association information if the property is a condo or townhome.
• Questions about fees, preparation, showings and communication.

Selling locally

• Evanston real estate
• Wilmette real estate
• Chicago real estate
• Skokie real estate
• Request a home value estimate

Questions I hear from clients